New Ford Edge

£30,650

Sitting at the pinnacle of our SUV range, the All-New Ford Edge is the epitome of modern refinement.

Potent performance, cutting-edge styling and state-of-the-art technologies put this car ahead of the crowd.

With a bold and impressive road presence, this vehicle is more than just an SUV, it’s a confident statement of intent.

Until 1 May 2017, the Edge Titanium 2.0 Duratorq TDCi 180PS is available from £269 per month on 3 Year Ford Options.

0% APR REPRESENTATIVE.

Edge Versions

Coming Soon

Edge Technical Specification

Coming Soon

Edge Key Features

A Hands-free Tailgate for effortless opening and closing

If you’ve got your hands full, but your KeyFree fob on you, the All-New Edge senses your proximity, so all you have to do is wave your foot under the rear bumper to open or close the tailgate automatically.

You can also operate the liftgate using your keyfob or buttons positioned inside your car. You can pause the lifting action at any point and the liftgate will stop.

Stress-free parking and pulling out

Using a combination of different technologies, Active Park Assist does more than automatically steer you into parallel parking spots. With Park Out Assist, it helps you pull out of them, too. The Perpendicular Parking system can sense if there’s space for your car to fit, then turns your steering wheel automatically. Side Parking Aid also warns you if there are any lateral obstructions.

Sensors that take the stress out of parking

Parking distance sensors help you judge the distance between your vehicle and obstacles, both in front and behind you. When the sensors detect an object, they activate an audible warning that intensifies the closer you get to it.

Keeping you warm, and cool

Choose leather seats (optional on the Sport and Titanium models) and both front driver and passenger seats are heated or cooled to maximise your comfort. Similarly, rear passengers can also enjoy heated seats. And if you’re the driver, freezing cold days are made far more tolerable by a heated steering wheel.

A system that can help protect you and those around you

Pre-Collision Assist with Pedestrian Detection detects people (and large objects) in the road ahead, or who could cross the vehicle’s path, and warns you of their presence. If you don’t respond, the system automatically applies the brakes.

This innovative new technology is designed to reduce the severity of accidents and in some cases, eliminate frontal collision, functioning at speeds of up to 30 mph.

Exceptional protection for your rear passengers

The two rear outer seats can be specified with a safety feature unique to Ford: a Rear Inflatable Seatbelt. In the event of an impact, the belts inflate and spread the crash forces over a five times larger area of the body than conventional seat belts.

By reducing pressure on the chest and better controlling head and neck movement, this innovative technology can help reduce the likelihood of injury.

Customer Feedback

We have been rated 4.57 out of 5 based on 2303 ratings.


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PJ Nicholls Pershore staff were good because they are always very helpful

My experience at PJ Nicholls Pershore was cracking because of the commitment made to ensure I understood everything no question was left unanswered and I felt I could trust what I was told.

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My experience at PJ Nicholls Malvern was memorable because they are real people and communicate to the customers in a friendly kind manner

Wow. Where to start? My purchase was through the Tewkesbury branch and for a Fiesta - the Ecoboost Titanium 125 to be precise. Simon dealt with my queries most of the way, with some added clarification from Alex (group sales manager) thrown in. Perhaps the best compliment I can give is as follows. In a few years' time if, and when, I'm in the market for a Ford again: I'll go to these guys before anybody else out of loyalty. I won't go into the exact details of our negotiation, other than to say that both sides were flexible and open to discussion. In the end, I gave them my business and came away very pleased. I possibly overegged how rigorous I was being about checks (HPI etc) because I am used to buying privately. I found PJ Nicholls patient with me and once I actually arrived to meet Simon in person at the dealership, my worries about being swindled vanished. Just briefly about the car itself, it functionally speaking has very nearly all the added extras you can think of. My cousin's '10 Audi A4 SC that we arrived in only just keeps up with all the mod-cons in my Fiesta (bar Bluetooth!) and costs a heck of a lot more. That being said, you don't beat Audi for luxurious design. My fiesta is trendy and fun inside but there's a lot less leather..... To wrap up I'd just say thanks to the guys for sticking with me through all my checks. Highly recommended.

Great overall experience; very helpful and understanding,

PJ Nicholls Tewkesbury were fantastic because the service was what I was I was looking for. No more, no less

I'd recommend PJ Nicholls Pershore to anyone because they are fficient and professional and very good customer service

I'd suggest PJ Nicholls Evesham to a friend because i love my car and the salesperson David did everything to get me this car. i'm very HAPPY

I have always found PJ Nicholls helpful, and they have provided a very efficient service.

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My experience at PJ Nicholls Evesham was positive because We received the service and car we required

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I'd definitely recommend PJ Nicholls Tewkesbury to friends and family because they were straightforward to deal with.

My experience at PJ Nicholls Pershore was positive because of the salesman Jon. I had previously visited another dealer in Malvern for a test drive and didn't like the car. Their salesman made no effort to engage with me further (he was on his smartphone!) I then went to Pershore PJ to test drive a car. Didn't like the car but Jon took the time to help me establish what sort of car could work for me (I had just changed job from being on the road every day to working locally). He suggested other vehicles to test drive and even brought one across from Evesham for me to try. He was completely instrumental in my decision to buy from you rather than elsewhere.

The experience at PJ Nicholls Malvern was good because tbey were able to sort out my car ac gas charge the same day.

I'd suggest PJ Nicholls Tewkesbury to a friend because I have received a service from them on each occasion which has been completely satisfactory.

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The staff at PJ Nicholls Tewkesbury were good because that's what they do;always..

PJ Nicholls Evesham were fantastic because Friendly, excellent service. A real professional job. Highly recommended.

I'd endorse PJ Nicholls Malvern because since moving to Malvern 3 years ago I have had my cars serviced and mot test completed. The service I have received has been very good and professional.

PJ Nicholls Evesham were helpful because they go out do their way to collect my car for service.

The experience at PJ Nicholls Malvern was fantastic because the fitted me in quick and job was completed in 2hrs

PJ Nicholls Tewkesbury were great because they give great all round customer service with a high standard of workmanship - I will definitely be using them again!

PJ Nicholls Evesham were really helpful and I'd recommend them because good personal service by a dealer that cares